The first scene corresponds with the first expression of the song. 

Each word appears after another. Note that the previous works must stay in the timeline because otherwise they get disappeared. 

In this scene, I wanted to convey a feeling of travel and nostalgia, accompanied by a text written in the typewriter effect.   

This effect is called "Scratchy Film." It reminds the viewers of the openings of the old movies with wobbly texts. 

I did this by simply dragging the related effect to the text in the video.

Apart from the text, I applied a "Glitch" effect in this scene. This effect is my favourite. 

After applying the "VR Glitch" effect, I manually typed the shown phrases to animate. However, I found a simpler way to do this much later. 

A very typical effect can be seen here: masking text with video. 

As the song ends, the text fades away as well. 

This can be done by decreasing the opacity while animating it. 

Before anything, it is necessary to switch the renderer to either Advanced 3D or Cinema 4D. I tried both and found Advanced 3D more appealling especially in the projection of colours. 

After switching to the right renderer, I wrote my text in a bold, red typeface to simulate the aesthetics of most common breaking news intros. 

Then, using the gizmo tool, I slightly rotate the text so it looks like the side of a train coming the sideways. 

A 3D text without light looks raw. Through adding light, you can make it more realistic and aesthetically pleasing. Additionally, a light source can be very useful for directing the attention of the viewer. 

The siren effect is used to transform a sense of urgency. Although it seemed hard at first, I managed to model it using very simple settings. 

As is visible, the Color Gradient effect allows us to assign each area of our background a different colour. In order to animate it, I changed the vertex points on the screen randonly while the chronometer was activated. 

Transitions are important in visual effect. These small tiles appear and cover the whole background until it turns grey. 

You can change the size of the cells and the velocity of the transition in the effects settings. The grid angle also helps you rotate the small cells on the screen. 

Lastly, a funny - and rather sarcastic - text appears on the screen. Note that I used the previous effect to this one so the text would appear the same way that the grey background does. If the text is solid and not animated, it would spring up unexpectedly and make the effect look more synthetic. 

First and foremost, I removed the background of the Statue of Liberty through double-clicking on the video in the animation bar and then used Roto Brush to highlight the parts I want to stay (the statue) and then eliminated the background. 

In this section, I wanted to experiment with aligning the text with a designated path. This method is broadly used by After Effects professionals.

First, I insert a text and give depth to it (3D form).

Then, I go to the text settings and find the Path Options. When I expand it, some variables pop up. I click on Path and mask it to the line I had previously drawn. As a result, the text will align with the path. 

I want to adjust the speed of the text as it enters and exits the screen. To do this, I activate the "Last Margin" stopwatch, then click on the small graph icon next to it to open the Graph Editor. As you can see, I have stretched the middle section so the text moves across the centre of the statue in slow motion.

Then we add a golden light to highlight the text from the background. 

Note: The video was exported without the light source by mistake. That is why the text appears white in the original video.

To create this effect, we begin by making a new composition and setting the screen size to 4098 px × 1080 px. Next, we insert the desired text repeatedly, since it will form a ribbon that needs to be long enough to wrap around the chosen object.

Copy and paste the aforementioned composition to the current one (the video). Scale it so the text will be large and clear.

While selecting the text, go to Effect > Perspective and choose CC Cylinder. 

As you can see, the text is bent. However, I only used half of a cylinder. I did this because if I use a full cylinder, the back side also appears in front of the object. 

Duplicate your text, go to the effect settings, and in the Render section, choose inside (I chose "Outside" for the previous step). 

So here is what we have: a half cylinder in the back (shown in the current image) and one on the front side (shown in the previous image). When we activate both at the same time, it encircles the object in the centre. 

Similar to other experimentations, I animate it via activating the stopwatch and adjusting the Rotation Y. 

When you add a coloured light, it only affects the portion of the text that is exposed to the light. In this way, it resembles a ribbon with the colour red on the outside and with white in the inside. 

I want the rotation to be continuous, so I reduced the video duration to 5 seconds. Why 5 seconds? I found that length by trial and error. The end of the video needs to transition seamlessly back to the start so that there’s no visible lag.

Let us start by seeing how the glassy text was made. After masking the text with the video behind, I rendered this effect by blending three in-built and one downloaded effect in the software. 

1. Transform Effect: I adjust the text scale to 120% so that the image masked inside the text is more distinguishable from the background. 

2. Fast Box Blur: I apply this effect to blur the text slightly, improving legibility.

3. Curves: I use this to adjust the colour values, controlling hue and saturation for better contrast.

Using this effect is optional. I acquired from the website Plugin Everything where one can find many cool effects for After Effects and download them for free. This effect adds a slight distortion to the colours behind the text. 

As you might have noticed, the edges of the sheets of glass in the real world reflect the ambient light. I did this by simply duplicating my original text and give it a 1pt white stroke.

Now they are blended perfectly. Remember to mask the front text so it makes more natural. 

This is a well-known effect used to project part of a video inside a shape. In my case, I wanted the video to appear inside a star, and then for the star to transform into the one featured on the flag of Puerto Rico. 

I originally wanted to apply a typewriter effect, but I though it would be better idea to experiment other effects and not to stick to the old habits. As a result, I played with the Glow effect. 

I want a fast transformation between two scenes (a combination of the previous task and this task). In order to do this, I left-click on the TimeLine panel > new > Adjustment Layer. In this way, a common layer is formed between the two scenes (any effect that I apply to this layer will affect the two layers beneath it).

I go to the graph editor. White my stopwatch is on, I edit the graph manually so the transformation happen in a sudden way, as if someone has pushed the camera (the sharp decline). 

The motion tile effect is used in this stage, so when the camera zooms back, numerous copies of the same video appear next to each othre, similar to a tilework. 

I can adjust the tile width, height, and the movement. The rows of tiles can be either static or moving alongside each other. I animate it though Phase. 

Taking inspiration from the Xbox One start-up screen effect, I modelled a large 3D block M and animated it. 

Again, there is a red light source shedding light on the letter. 

I kept experimenting with Position, Scale, and X Rotation and I could correctly land the letter on the centre of the word "¡Vamos!" The letter rotates 2-3 times before hitting the black background behind it. 

The most interesting part of this experiment was simulating a camera shake as the letter M slammed into the background. 

There is an effect especially designed for this: Wiggle Effect. By applying this effect to the whole scene (Adjustment Layer), we can simulate the camera shake. 

1. The First Keyframe: No change in the position 

2. The Second Keyframe: The position of the letter on screen is slightly diverted from the centre of the word. 

3. The Third Keyframe: The position goes back to normal. 

The song ending was synchronised with the Wiggle effect. In order to do this, I added a marker to the point where the song ends and matched it with the adjustment layer to which I had already applied the Wiggle effect. 

Note that the text persists a few seconds after the song ends to give the viewer enough time to comprehend the word.